Get the right lead and you have a customer for life = incalculable value for your business. Find out how to get quality leads from your most under-utilised marketing tool: your business blog.
Strange things, product descriptions. Shoppers may claim not to notice them, but you put a poorly written product description on your e-commerce website, and the likely result is comatose shopping carts. Discover the only two things you need to write product descriptions that sell.
If your status updates are a series of updates about your services or products, or just inane responses to what you’ve read or seen in the media, then, generally speaking, that isn’t good content. Learn from the greats – find out more about creating social media content that rocks, for business.
That ‘cute’ animation that looks so cool? How annoying is it for mobile users who just want to make a purchase, preferably without being distracted by an animation that’s taking forever to load and eating up their precious data? More about writing mobile-friendly content…
In business, time is money and money spent on your content is $$$ well invested. Don’t go it alone; when it comes to content, sometimes it’s good to bring in the big guns – the content strategist.