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BUSINESS WRITING

1 blog topic, 6 unique ideas

5th March 2018 By Abidemi Sanusi

I created 6 blog posts in an hour using these techniques. Find out how I did it, steal my ideas and raise a glass as you say #RIPBlogging Fatigue.

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How to get leads from your business blog

17th January 2018 By Abidemi Sanusi

Get the right lead and you have a customer for life = incalculable value for your business. Find out how to get quality leads from your most under-utilised marketing tool: your business blog.

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Why you should blog for your business

3rd January 2018 By Abidemi Sanusi

With a blog, you can demonstrate and establish your expertise in your industry. People are more likely to buy from someone who blogs about their product and their industry, than a company website with just sales content, which can be off-putting to prospects, and in the process cost you in lost sales.

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The two things you need to write product descriptions that sell

5th October 2017 By Abidemi Sanusi

Strange things, product descriptions. Shoppers may claim not to notice them, but you put a poorly written product description on your e-commerce website, and the likely result is comatose shopping carts. Discover the only two things you need to write product descriptions that sell.

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6 ways to take your legal blog from boring to badass

7th September 2017 By Abidemi Sanusi

If you look hard enough, there are lots of places you can go to for inspiration, most of which are available at the click of a button. Yes, even for legal blogs. I would go as far as to say that getting topics for a legal blog is probably easier, because it’s a specialised market and therefore easier to research.

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