With a blog, you can demonstrate and establish your expertise in your industry. People are more likely to buy from someone who blogs about their product and their industry, than a company website with just sales content, which can be off-putting to prospects, and in the process cost you in lost sales.
I wrote short stories as a child and spent much of my university days firing off proposals to publishers. I came close to getting a book deal a few times, but never quite managed it.
We’re closed for the Christmas season. Wishing you all a very merry Christmas and an extra special 2018.
There was the time a subcontractor emailed me the day before we were meant to start working on a new project, saying she had second thoughts, and did I mind terribly if I took her off the project?
If you sell products on your website (for example, books, courses, or freelance writing services), the statistics can make for sober reading. About 70% of online shoppers abandon their shopping cart. It’s certainly not what you want to hear at this time of the year, the most profitable season in the online shopping calendar.